SUPER LOVE

Love is love - and love is super!

We’re proud to partner with local organizations on the Super Love beer initiative, where $1 from every specially-labelled can of our flagship Super Saturation New England Pale Ale (6% ABV) is donated to organizations who support the 2SLGBTQIA+ community.

Look for these cans at the Cabin taproom and at select craft beer stores and bars. There are 11 different coloured cans representing the 11 colours of the Progress Pride Flag, so choose the colour (or colours!) that speak to you most and drink up, knowing that your purchase helps support groups that are making a difference in your community.

Our current charity recipient is the Fyrefly Institute, which provides programs and services to support the 2SLGBTQIA+ community and its allies. This work includes Camp fYrefly, a leadership and wellness camp for 2SLGBTQIA+ youth that focuses on their individual needs, socialization, health, and wellness and helps youth grow into resilience. Learn more about what they do here, or donate here.

Super Love has raised $7,243 to date for 2SLGBTQIA+ support organizations. Previous recipients include Edmonton’s The CHEW Project (June 2022 - $1,944), the Calgary Outlink Centre for Gender and Sexual Diversity (June 2022 - $1,944), the End of the Rainbow Foundation (September 2022 - $1,843), and Camp fYrefly (Edmonton) (June 2023 - $1,512).